The big update is finally here. This is a true evolution and major step to creating the ultimate platform for profitable bettors. Value betting is a vast field of various tools and strategies and our goal with this update is to lay the first foundational blocks.

Without further ado, here are the highlights of this update, with a complete change log at the bottom:

Highlights​

• Rebrand to BetUnfair.io: A new name to reflect our expanded mission.
• Completely recoded infrastructure: Big ambitions require solid foundations to build upon.
• 10x More Opportunity: We've added up to 10 sharp bookmakers, not just Pinnacle!
• Alerts just the way you want them: Build super-specific alerts with multi-bookmaker, multi-sport, and advanced new options.
• Near-instant Pinnacle feed: Unmatched in terms of Pinnacle odds scanning frequency.
• Esports Markets Are Live: Find value in major titles like Counter-Strike, Valorant, and more.

🔥 Introducing Multi-Bookmaker Support​

This is the one you've been waiting for. You are no longer limited to a single source. BetUnfair.io now tracks odds across up to 10 of the world's sharpest bookmakers, including Singbet, Circa and 198bet. More bookmakers mean more odds, more alerts, and fundamentally, more value betting opportunities for you.

Here are which bookmakers are available to each plan respectively:

• Basic: Pinnacle
• Pro: Pinnacle, FanDuel, Bet365
• Sharp: All available bookmakers*

📈 History Graph Comparison Mode​

Don't just see how one bookmaker's odds have moved. With the new Comparison Mode on our history graphs, you can now instantly visualize the odds from all tracked bookmakers on a single chart. Learn how different sharps react to market changes, identify the best price, and make smarter decisions in seconds.

🚀 Pinnacle feed: Near-instant with max bet data​

The recent changes in Pinnacle odds API caused a lot of headaches and troubles for the whole industry, on the other hand, BetUnfair.io managed to reduce the delay of Pinnacle odds feed down to milliseconds, and a option to see max bet for each outcome! You can view Max bet per outcome by clicking "N" or toggling "Max Bet" in graph settings.

🎮 Esports Are Here!​

The world of esports betting is very young and with tons of value to find. We've officially added a full suite of esports markets. You can now track odds and set alerts for major games including:

• Counter-Strike
• Valorant
• League of Legends
• Dota 2
• Rainbow Six Siege
• Rocket League

🔧 Next-Level Alert Configuration​

Your alerts are now infinitely more powerful. We've majorly improved the alert configurator to give you even more control.

• Multi-Select: Create a single alert for multiple sports and multiple bookmakers. (Pro+)
• Longer Timeframes: Monitor odds movement up to 7 days before match start.
• Advanced Settings: We've added highly requested triggers like Lower than opening odds or Lowest recorded odds to help you filter out the noise and focus only on the highest-quality signals.

All Odds, All The Time: Pre-Match & Live, United​

No more switching between "Pre-Match" and "Live" odds. All odds are now integrated into a single, seamless feed. This means you get a complete picture of the market at all times.

A Brand New Bet Tracker & Stats Page​

Get deeper, more actionable insights into your betting performance. We've redesigned "Bets and Stats" pages with a cleaner, more informative and intuitive interface. All statistics were moved to Stats page to have all statistics all in one place. Bets is instead your place to go for quick information or to check individual bets.

BetUnfair: What This Rebrand Means For You​

• Your Account: Your login, subscription, and history are all safe and have been seamlessly migrated. Just log in as usual.
• Pledge to our Loyal users: As a thank you to our existing users for their loyalty we are not going to imply price increase on your existing subscription. Meaning you get to keep your original subscription price as long as you are subscribed.
• Our Mission: Our core goal remains the same: to provide you with the best value betting tools on the market. The new name, BetUnfair.io, simply reflects our commitment to giving you an unfair advantage.

An Affiliation Program: Earn by Sharing BetUnfair.io​

Create an account on our affiliate platform and get your unique invite link. Make content and share your unique invite link with your audience.

You earn 25% commission per every subscribed user you refer. You will keep earning as long as they are subscribed.

If you are interested, navigate here to learn more.

The future of our API access​

After long consideration we have decided to deprecate our API access to instead focus fully on our main offering. We however don't want automation of sports betting hanging. With cooperation with OddsPapi we are pleased to offer discount for existing Sharp users (and Sharp with Extended API) for any plan you choose. Simply contact one of our staff members on Discord or email to get your discount, we will gladly help you.

Complete change log​

• Complete recode of backend alerts creation and odds scanning
• Added live score for more sports
• Added period (games for tennis, periods for hockey etc.) scores to live score

• Added Affiliation Program
• Added 11 new bookmakers
  • 198Bet
  • Circa
  • 3et
  • Singbet
  • Bookmaker.EU
  • Vertex
  • SBOBet
  • FanDuel
  • bet365
  • Kaiyun
  • Sharpbet
• Pinnacle odds are now scanned every 1 second (from 5 seconds)
• Redesigned Bets page
• Added EV history to bets

• Alert bet indicator now shows stake
• Added bet indicator directly to matches

• Added various markets
  • European Handicap
  • First Goal
  • Team Totals
  • Correct Score
  • And more…
• Added personal private notes to bets
• Added option to show/hide alternate lines
• Changed behavior of paused alerts - Instead of ignoring paused alerts, the alerts now get sent to queue which can be taken out individually in dashboard or by unpausing
• Added hotkey for pausing/unpausing alerts - “P”
• Added date range picker in Matches search
• Increased maximum archive lookup from 1 month to 2 months
• Added option to group matches by league in Match search
• Added option to sort matches by popularity in Match search
• Graph now remembers selected range and wont resize to complete view on new tick
• Graph drawers now won’t close if the odd gets closed and the odd cell disappears
• Odds are now always shown with at least 2 decimal places (Decimal odds format only)
• Added confirmation prompt before deleting a bet tag
• Added consistent spacing between main/secondary/open odds to make UI more readable
• Added redirects to Flashscore and Sofascore from match (when applicable)

• Preferences & Bet sizing settings now get updated automatically without needing to click ‘Save’ button
• Added option to login or create account using:
  • Discord
  • Twitter (X)
• Improved odds change animations in match view
• Power search now selects first option when clicking enter
• Improved graph center sizing calculations
• Improved performance of website with various optimizations
• Alert configurations now stay synced between different tabs
• Removed option to view only closed matches in Match search (With the restructurization of database we are required to recreate this functionality)
• Removed GLM approximation (We are looking into options to re-add it in future)

*All bookmakers are currently available to all Sharp users. This can be changed at later date.

It's a common thought: the major football leagues are on break, so the sports betting world must slow down to a crawl in the summer, right? Well, it might not be the case.

In BetUnfair.io, we believe that hard work pays off and with this update we want to prove it. 2 Completely new features that most (if any) competitors can't match: Graph Center and AI Match Insights. But it doesn't end there, you can now view closed matches with a simple filter. For users that prefer cryptocurrencies we also added option to pay with over 300 different cryptocurrencies.

Closing of a market or an event can be an interesting thing to notice but manually tracking when every market on every match closes? That's a tedious and time consuming task. Markets can close minutes, hours, or even days before kickoff, depending on various factors like news, lineup releases, or sudden shifts in betting volume.

We worked hard on improving our UI due to our future plans that will bring even more great features, this UI update also bring some amazing new features like Power Search which allows for quick search of matches and pages (and much more in future!).

In addition our long awaited Closed Market Alerts are now available!

We have also listened to your feedback and added some much requested changes and improvements like quick viewing of de-vigged odds with different methods and option to turn off periods in alert configurations.

Professional bettors don't just look at odds; they dissect the entire market structure. Understanding and monitoring Pinnacle's limits provides a sophisticated edge, revealing the bookmaker's confidence level and potential value opportunities often missed by the recreational crowd. This article delves into what Pinnacle's limits signify and how leveraging limit change alerts can become a cornerstone of a sharp betting strategy.

This update we focused primarily on API but also on some user requested changes such as grouping of Match markets in Match Search and UX optimization.

We also felt like some things are unintuitive and/or wrongly implemented therefore we changed them up a little bit.

Choosing the best service for the most accurate odds is vital in order to be profitable and have the best available tools at your disposal.

Choosing the best service for the most accurate odds is vital in order to be profitable and have the best available tools at your disposal.

Bookmakers constantly adjust odds based on betting activity, team news, and market sentiment. When odds drop, it signals a surge in confidence for that outcome. But while casual bettors chase falling odds blindly, sharp bettors decode why they drop—and whether it’s a genuine opportunity or a trap.